THE BOOKCASE FOR TOLERANCE
ANNE FRANK HOUSE


In 1942, Anne Frank moved into a secret annex concealed by a custom-built bookcase. 80 years later, people were still facing growing antisemitism, racism and inequality. To tell their stories, I helped with this massive project to transform Anne Frank's iconic bookcase into an AR app, serving as a portal for users to step inside the true-to-life rooms of Anne Frank herself and four young people suffering from modern day persecution, whose stories were told through personal objects and audio testimonials, with a sole aim to fight discrimination through education.

Highlighted by Little Black Book
, Adweek, AdAge Editor's pick, Koffietijd (Dutch Morning Show), LINDA.nl, FWA Site of the Day, TechCrunch App of the Week.

Recognized 4x at Cannes Lions, 5x at D&AD, 10x at One Show, 5x at ADC Global, 1x at ADC*E, 4x at ADCN, Winner at Webby Awards, 1x at Gerety Awards, 4x at Cresta Awards. 








Teaser (Directed by Johan Kramer and voiced by Elliot Page)








Room 1: Anne Frank – Writing against the depths of despair





Room 2: Kuei – My stand against racism







Room 3: Mees – My stand against inequality







Room 4: Majd - My stand against prejudice






Room 5: Dalit - My stand against antisemitism





Made with an entire village at INNOCEAN Berlin